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what 'It' is He's got it. She's got it. They had it, but lost it. He always thought he had it, but never did. She had it once and would like some more. This talk looks at the 'It' factor. It tells you what it is and shows you how to get it. What is that elusive quality that sets you apart from the rest? Why do the lights go on when a certain someone enters the room? How do some people keep their audience's attention, while others put their audience to sleep? 'It' is the difference that makes the difference: that particular and elusive ingredient that tips the balance between failure and success. |
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